Goal

The primary objective of this case study is to showcase the process and outcomes of redesigning the profile page in the Room Match app. By leveraging user-centered design principles, my goal was to enhance user engagement, facilitate meaningful connections, and improve overall satisfaction .

Challenges

Transform the Profile Page into something spectacular :

1-Complex User Information: Roommate preferences and lifestyle details can be multifaceted and nuanced. Balancing the need to collect comprehensive information with the user's desire for a simple and intuitive experience can be challenging. Designers must prioritize the most relevant information while ensuring the interface remains clean and uncluttered.

2-Visual Hierarchy and Organization: Presenting a large amount of information on the profile page while maintaining clarity and hierarchy is crucial. Designers must establish a clear visual hierarchy to prioritize essential information, such as roommate preferences and compatibility factors, while ensuring secondary details are still accessible when needed.

3-Roommate Compatibility: Matching roommates based on compatibility requires gathering and analyzing a wide range of data points, including lifestyle preferences, schedules ,and interests. Designing a profile page that effectively captures these factors and facilitates accurate matchmaking can be challenging.

Observation on old profile page

Competitive analysis

Mood board

wireframe

Wireframe

style guidelines

High fidelity design